As a pioneer of new technologies in event production, Ben Fender, CEO of Drive Productions, will be sharing his predictions for the future of 4d projection mapping technology, 3d animation and digital advertising at The Rushes Short Film festival this month.
The Festival is one of the most dynamic events of its kind – now in its 14th year, there is more emphasis than ever before on digital content that pushes the boundaries of both online, social and mobile content. As creators of the renowned Ralph Lauren 4D, Nokia Lumia ft. Deadmau5 and winner of Brand Experience of the Year 2011 Drive is at the forefront of creating exceptional digital brand experiences and Ben will be discussing how he will be harnessing emerging technologies in upcoming projects.
Ben is speaking at 4pm at the Apple Store, Regent Street, London on Wednesday 18 July to an audience of forward-thinking professionals within the advertising industry.
As the fields of advertising, marketing and production shift, and the interactions and experiences that customers and clients seek become increasingly innovative, the need for an agency that understands how to leverage emerging technologies is vital. Having been involved in pioneering digital experiences across the globe for some of the world’s leading brands, Ben’s insight into this exciting medium is unsurpassed, and his talk promises to be thought-provoking, challenging and inspiring.
To find out more about Drive please click here.
To sign up to a seminar or for more info on the Rushes Soho Shorts Festival click here.